Billboard Advertising
Large-format impact on key arterials and gateways.
USA • Canada • Mexico
World Cup 2026
Stadiums • Airports • Transit • Downtown DOOH
One Partner for World Cup 2026 — OOH & DOOH Across North America
With full coverage in the United States, Canada and Mexico, BM Outdoor Global makes it simple to plan, buy and activate high-impact OOH and agile DOOH around host stadiums, airports, transit corridors and fan districts. Coordinate one integrated strategy, one dashboard and one report — across all three countries.
Trinational Reach
Consistency from local streets to national scale.
Match-Synced DOOH
Rotate EN/ES copy by daypart, venue & result.
Measurable Lift
Footfall, brand search, QR & conversions.
Creative Impact
Large formats + motion for shareable moments.
Airport Arrivals
Stadium Approaches
Transit Hubs
Fan Zones
Downtown Retail
North America Hubs
Operate seamlessly in three countries with centralized planning and local execution.
Opening Match: Estadio Azteca (Mexico City). Align creative by lead-up, matchday and post-match to maximize attention.
Why OOH & DOOH Win During the World Cup
Fans move together — through airports, transit hubs, approach roads and watch parties. OOH delivers unmissable scale in these high-intent moments; DOOH adds real-time agility to switch languages, moments and offers. Together, they lift awareness, consideration and store visits when it matters most.
High Attention
Large formats dominate paths to stadiums & fan zones.
Contextual Relevance
Serve messages where decisions are made — and shared.
Omnichannel Boost
OOH supercharges digital & retail with real-world cues.
Smart Measurement
Attribution via mobility, search lift & QR engagement.
Our Services
Full-stack planning, buying and activation across USA, Canada and Mexico — plus creative versioning, compliance and measurement. We design flighting by lead-up → matchday → post-match, optimize DOOH dayparts, and balance dominance (OOH) with frequency (DOOH).
Digital Billboards (DOOH)
Daypart, match-synced, dynamic and bilingual rotations.
Transit & Street Furniture
Metro, bus shelters, BRT corridors and commuter flows.
Airport Advertising
Arrivals corridors, baggage claim and high dwell-time zones.
Wallscapes & Iconic Sites
Own the skyline with statement-making canvases.
Experiential & Fan Zones
Takeovers, street teams and watch-party integrations.
Measurement & Attribution
Footfall, brand search lift, QR scans and sales proxies.
Host Cities & Stadiums
Select a city to see recommended packages, stadium approaches and local availability.
Miami, FL
Hard Rock Stadium • USA
Capacity: ~65,000 | Opened/Renov.: 1987 / 2016
Kansas City, MO
GEHA Field at Arrowhead • USA
Capacity: ~76,000 | Opened/Renov.: 1972 / 2010
Atlanta, GA
Mercedes-Benz Stadium • USA
Capacity: ~71,000 | Opened/Renov.: 2017
Boston (Foxborough), MA
Gillette Stadium • USA
Capacity: ~65,878 | Opened/Renov.: 2002 / 2023
Houston, TX
NRG Stadium • USA
Capacity: ~72,000 | Opened/Renov.: 2002
Dallas (Arlington), TX
AT&T Stadium • USA
Capacity: ~80,000 (105k+ max) | Opened/Renov.: 2009
San Francisco Bay Area, CA
Levi’s Stadium • USA
Capacity: ~68,500 | Opened/Renov.: 2014
Philadelphia, PA
Lincoln Financial Field • USA
Capacity: ~69,796 | Opened/Renov.: 2003
Seattle, WA
Lumen Field • USA
Capacity: ~68,740 | Opened/Renov.: 2002
Los Angeles (Inglewood), CA
SoFi Stadium • USA
Capacity: ~70,240 | Opened/Renov.: 2020
Vancouver, BC
BC Place • Canada
Capacity: ~54,500 | Opened/Renov.: 1983 / 2011
Toronto, ON
BMO Field • Canada
Capacity: ~45,000 (WC mode) | Opened/Renov.: 2007 / 2016+
Mexico City, CDMX
Estadio Azteca (Opening Match) • Mexico
Capacity: ~83,000 (post-reno) | Opened/Renov.: 1966 / 2025-26
Monterrey, NL
Estadio BBVA • Mexico
Capacity: ~53,500 | Opened/Renov.: 2015
Guadalajara, JAL
Estadio Akron • Mexico
Capacity: ~46,000 | Opened/Renov.: 2010
Hold & Reserve Inventory
Tell us target cities, dates, formats and budget. We’ll reply with options and hold windows across USA, Canada and Mexico.
FAQ — World Cup 2026 OOH & DOOH
What’s BM Outdoor Global’s advantage for World Cup 2026?
We provide one integrated partner across the USA, Canada and Mexico. Centralized planning, unified creative and a single reporting framework let you scale efficiently and execute with consistency in every host city.
Which formats perform best around stadiums?
Large-format OOH on approach roads and corridors for dominance, plus DOOH to match moments (pre-kickoff, halftime, final) and run bilingual EN/ES rotations by city, district and audience.
How do you measure impact?
Mobility-based footfall, branded search & social lift, QR interactions and store visits — with district-level reporting and attribution options by country and format mix.
Can you coordinate creative and compliance across three countries?
Yes. We handle creative versioning, language requirements and local compliance, ensuring on-time postings and consistent brand presence across all three markets.