Transparent KPIs and privacy-safe outcomes across markets—impressions, reach/frequency, footfall, brand lift, and sales signals—so you can optimize creative, spend, and markets with confidence.
From pre-flight baselines to post-flight insights and optimization.
Align on outcomes: reach, footfall, brand lift, or sales signals. Select cities, formats, and time windows.
Establish pre-flight benchmarks and matched control areas for accurate lift calculations.
Set up logs, panels, and mobility frameworks; confirm data quality and coverage per market.
Share weekly delivery and post-flight outcomes with next-flight recommendations.
Illustrative results from recent campaigns (varies by market, season, and format mix).
Timelines, methodologies, and multi-country feasibility.
We cover most major metros in the U.S., Canada, Mexico, LATAM capitals, the UK/EU’s top cities, and select MEA/APAC markets. We’ll confirm per country and format before launch.
Footfall studies: 2–6 weeks of flighting plus ~1–2 weeks for analysis. Brand lift: 2–4 weeks fieldwork followed by ~1 week for reporting. We can stage interim reads.
All analyses use aggregated or consented signals where available. We apply minimum audience thresholds, clean rooms or secure transfers, and country-specific compliance rules.
Yes. We normalize KPIs and provide blended dashboards. Where methodologies differ by market, we annotate those differences for apples-to-apples reads.
Guide ranges for common measurement packages (USD). Final fees depend on market, sample size, stores/venues, and data partners.
| Country/Region | Footfall Lift | Brand Lift (Panel) | Sales Signal Tie-In | Notes |
|---|---|---|---|---|
| United States | $10k–$35k | $15k–$45k | $8k–$30k | Broad partner coverage; fast DOOH logs. |
| Canada | $8k–$28k | $12k–$38k | $7k–$24k | Strong urban footprints; bilingual studies available. |
| Mexico | $7k–$24k | $10k–$32k | $6k–$20k | Retail corridors and DOOH networks expanding. |
| United Kingdom | $9k–$30k | $12k–$40k | $7k–$24k | Zone-based reporting; strong rail coverage. |
| France / Germany / Spain | $8k–$28k | $12k–$36k | $7k–$22k | Tourism peaks influence sampling windows. |
| UAE | $9k–$32k | $14k–$42k | $8k–$26k | Airport/retail adjacency adds value. |
| Japan | $10k–$34k | $15k–$44k | $9k–$28k | High dwell in transit; strict specs. |
| Brazil | $7k–$22k | $10k–$30k | $6k–$18k | Retail & urban proximity perform well. |
*Estimates for guidance; we’ll scope exact methodology and partners per market, campaign length, and outcome goals.
Tell us your markets, formats, and KPIs—get a plan with timelines, costs, and data partners.